Recently, major companies and renowned newspapers are talking about the benefits of Design Thinking in today's business context.

 

Our students can use the world's most forward-thinking design methods to develop managerial insights to include design thinking within your firm. The students know how to manage specific contexts of corporate issues and users along with their responses and values. 

For many companies, this is an extremely effective way to refine the skills of your employees, focus their ambition, or simply broaden theirs mind and be inspired by young and enthusiastic students!

 

IBM is hiring more than 1000 designers, and much of its management work force is being trained in design thinking.
— The New York Times, November 2015
 
In the past, we changed what we were working on. Now, we’re changing how we work too.
— John E. Kelly, senior vice president at IBM
 
 

In its simplest form, design thinking is a process—applicable to all walks of life—of creating new and innovative ideas and solving problems. It is not limited to a specific industry or area of expertise.


Developed by IDEO founder David Kelley, design thinking is defined as “a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success.”
— IDEO founder David Kelly

Companies such as Google, Microsoft and HTC are some of the major companies using Design Thinking and employing Design Thinkers. Please be in contact with our team to see if how we could inspire your employees!